Europeans are really warming up to biometric authentication, suggest findings from a new Unisys survey. The company has found that 68 percent of Europeans say they would trust an organization more if it used the technology.
The survey polled 3,500 individuals across the UK, Germany, Spain, Italy, the Netherlands, Belgium, and Switzerland, in August of this year. Sixty-three percent of respondents said they believe biometrics to be more secure than passwords and PINs, and a small portion of the respondents – nine percent – said biometric authentication is “more fun”, according to Unisys’s report.
As for the specific modalities consumers are interested in, 61 percent said they’re most happy using fingerprint scanning, and 41 percent said they would support iris recognition. That may simply reflect the most popular biometric technologies currently proliferating in the mobile sector, with fingerprint sensors now widespread on smartphones, and Samsung pioneering iris recognition with its newest flagship devices. Going forward, facial recognition could quickly catch up in popularity thanks to the Face ID system of Apple’s popular new iPhone X.
Unfortunately, the Unisys survey also found that Europeans are stubbornly patient, and willing to wait an average of 25.5 seconds for an online sign in process. That suggests a high tolerance for password-based systems, but as smartphones continue to erode attention spans around the world, faster biometric options should prove increasingly appealing.
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December 6, 2017 – by Alex Perala
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