Hub City Media to Offer Clients Onfido’s Biometric Solutions

Onfido is hoping to extend its reach through a new partnership with Hub City Media. The latter will act as a reseller of Onfido’s identity verification and mobile onboarding technology, and will integrate Onfido’s tech into its own identity and authentication offerings.

Hub City Media is a consultancy that specializes in identity and access management. In plain terms, that means that the company helps its customers come up with a good security strategy, and then provides the advice and the expertise needed to implement that plan. Hub City can also provide managed cloud and support services on an ongoing basis.

Onfido, meanwhile, uses document recognition to verify the authenticity of an official government ID, and then uses facial recognition to ensure that the ID matches a selfie of the person holding it. The system is able to detect 98.7 percent of fraud attempts, and can be used to enable step-up authentication for more sensitive interactions.

Hub City Media was listed as ForgeRock’s 2020 Partner of the Year for the Americas, and will be distributing Onfido’s onboarding system alongside ForgeRock’s identity platform as part of the new arrangement. The consultancy is also a partner of CyberArk and Oracle, while ForgeRock and Onfido joined forces back in December to create a new Digital Access as a Service platform.

“Having the right technology partners that know our identity solution and the value it brings to IAM architectures is critical for our continued expansion into the enterprise market,” said Onfido Co-founder and CEO Husayn Kassai. “Hub City Media immediately understood the value of our solution and with our existing ForgeRock integration, made them a natural fit.”

“We partner with companies offering robust and scalable solutions and Onfido fits that bill,” added Hub City CEO Philippe Monrougie. “Its solution is providing the best user experiences and simplest integrations we’ve seen, making Onfido an easy proposition for our clients.”

The new partnership should allow Onfido to continue its upward trajectory in 2020. The company’s sales have shot up 264 percent in the US, and it recently completed a major digital identity pilot in the UK.

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July 14, 2020 – by Eric Weiss