Alcatraz Looks to Boost Sales with Channeltivity Partnership

Alcatraz has teamed up with Channeltivity in an effort to boost sales of its face-based access control solutions. Channeltivity operates a partner relationship management (PRM) platform that will improve communication and make it easier for approved Alcatraz dealers to manage leads, complete deals, and field co-branding requests. It will also create more training opportunities for those selling Alcatraz technology.

“As a technology-based startup, we knew when it came to managing our dealer network, that the solution had to offer the absolute latest in technology,” said Alcatraz Chief Revenue Officer Tina D’Agostin. “We wanted to make it very easy for our channel partners to do business with us, and Channeltivity plays a key role in that success.” 

Alcatraz is the developer of the Rock, a facial recognition system that automatically enrolls users as they pass through a security checkpoint. The Rock is compatible with existing access control setups, so organizations do not need to replace their hardware when they choose to deploy the new solution.

Channeltivity, meanwhile, has a strong track record of driving growth for startups. In the past three years, more than 25 of its customers have either completed an IPO or been acquired by a larger corporation like Salesforce or Google.

“Our mission was to empower channel professionals to build enduring relationships,” said Channeltivity CEO Jason Jacobs. “We are proud of our stable of unicorns and are confident Alcatraz will be one of them.” 

The Channeltivity partnership is the latest in a string of sales-oriented moves for Alcatraz. The company recently hired Debraj Sinha to be its new Product Marketing Manager, and previously partnered with Intelligent Systems Marketing to reach customers in Northern California and the surrounding Rocky Mountain states. Boon Edam has also integrated Alcatraz’s facial recognition technology into its own physical access products.

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September 9, 2020 – by Eric Weiss